Joe Pulizzi On Content Marketing

  • An Interview With Joe Pulizzi On Content Marketing

    … Content marketing as a strategy has gained lots of steam over the past few years, though it isn't exactly a new concept. But long before content marketing became an everyday term among marketers, Joe Pulizzi knew its importance. Seven years ago, he founded what is now Content Marketing Institute, a website dedicated to all things content…

    Arnie Kuenn/ Marketing Landin Content- 20 readers -
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