Joe Pulizzi On Content Marketing

  • An Interview With Joe Pulizzi On Content Marketing

    … Content marketing as a strategy has gained lots of steam over the past few years, though it isn't exactly a new concept. But long before content marketing became an everyday term among marketers, Joe Pulizzi knew its importance. Seven years ago, he founded what is now Content Marketing Institute, a website dedicated to all things content…

    Arnie Kuenn/ Marketing Landin Content- 30 readers -