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In the latest Marketing Nerds Podcast, I had the chance to sit down with John Boitnott. We discussed the latest changes in content, as well as how to really make your content shine online. Mr. Boitnott has been in the content space for 15+ years as a reporter for large companies as well as a blogger for Inc, Entrepreneur, and VentureBeat.
… At Pubcon 2014 in Las Vegas, I had the opportunity to catch up with two experts on PR and getting publicity: John Boitnott of Inc Magazine, and Lisa Buyer of The Buyer Group. One is a reporter and the other is the CEO of a PR agency. If you have been trying to get coverage on major news outlets but haven’t seen much success so far, you’re…