John Gagnon

John H. Gagnon (born 1931) is a pioneering sociologist of human sexualities who has written and edited some 15 books and over 100 articles. His key work is Sexual Conduct: The Social Sources of Human Sexuality (1973), which he co-authored with William Simon. He is Distinguished Emeritus Professor of Sociology at the State University of New York at Stony Brook where he taught and researched from 1968 to 1998.
Posts about John Gagnon
  • Make Time To Tune Into Our Webinar With Bing Ads

    … You’ve seen us advertising our joint webinar with Bing Ads, entitled “5 Reasons You Need To Use Bing Advertising In 2015,” but I want to personally explain why you should attend. The Evolution of Bing Ads Though Bing Ads has been an advertising platform for many years, it’s really upped its game over the last couple. Consider these…

    Matt Umbro/ PPC Heroin Paid Search- 7 readers -
  • 5 Reasons You Need To Use Bing Advertising in 2015 [New Webinar!]

    …. In this webinar on Wednesday, January 28th at Noon EST, Bing Ads Evangelist John Gagnon and Senior Account Manager and #PPCChat founder Matt Umbro, join forces to give you 5 reasons why you need to be using Bing Ads in 2015. Along with tools and tips to boost your performance in Bing, they’ll also be discussing the features you didn’t know Bing had (and maybe even a glimpse at what the future might hold for advertisers!). You’ll get expert-level PPC tips like: Presented by John Gagnon Matt Umbro January 5, 2015…

    Jamie Newton/ PPC Hero- 8 readers -
  • Weekly PPC Update: It’s the Final Countdown Edition

    … the mood a little over lunch. Embracing a sense of urgency. Make it clear why your followers or readers need to take immediate action. Stepping outside of the norm to experiment with and tap into platforms like Tumblr, Instagram, and Pinterest. Get all the details here. Let’s see what the wonderful World Wide Web is up to this week…

    Tom Demers/ BoostBlogin Paid Search- 7 readers -
  • Clix Marketing’s 2014 #PPC Wish List

    … million to spend on improving the ad platform. I wish AdWords had an “evangelist” like John Gagnon to attend events & be a spokesperson for the platform. Michelle Morgan I wish Google Analytics was able to track Bing Ads impressions, clicks, spend, etc. the way AdWords seamlessly translates. I really like using GA for my ecom account optimizations…

    Michelle Morehouse/ Clix Marketing PPC Blogin Paid Search- 15 readers -
  • The Bing Ads Performance Grader: How Strong Is Your Bing PPC Account?

    … Some advertisers mistakenly believe that PPC begins and ends with Google AdWords. There’s no disputing that AdWords is the largest paid search platform, but overlooking Bing Ads is a mistake far too many advertisers make! Bing Ads is cheaper than AdWords, and many high-commercial intent search terms that would be completely unattainable…

    WordStreamin Paid Search How To's- 11 readers -
  • 15 Expert Predictions for PPC & Search Marketing in 2015

    … to Build the Perfect Mobile Landing Page John Gagnon: It's All About Persona Targeting Bing's John Gagnon spilled the beans about a few things we can expect from Bing Ads in 2015, but this was particularly insightful: "Right now if you look at search it’s historically been based on keywords. Now we’re starting to add a layer of persona targeting…

    Larry Kim/ WordStreamin Paid Search EMail- 14 readers -
  • Holiday Insights for the Travel Vertical

    … season from November 2013 to February 2014. The study analyzed four travel sub-verticals including airlines and flights, car rentals, hotels and cruises. The report also broke down the data by device, taking into consideration PC/tablet versus mobile. Here’s what they found. ClickZ columnist John Gagnon provides a nice synopsis: Across…

    Sarah Burns/ BoostBlog- 5 readers -
  • Bing Ads Improves Speed, Bidding, and Targeting

    … in an effort to improve its targeting and bidding capabilities as well as its speed. Because Bing Ads evolves constantly, the changes are sometimes so fast and furious that customers can't keep track, says John Gagnon, Bing Ads evangelist at Microsoft. "When we did the new [user interface], people would go through it and say, 'Oh, hey, that's new…

    Mike O'brien/ Search Engine Watchin Google- 4 readers -
  • Best Hours to Target Black Friday and Cyber Monday Shoppers Online

    … of holiday shopping days. However, even with the notoriety that Black Friday generates, Cyber Monday has in fact overtaken Black Friday as the top shopping day of the year by total spending. In analyzing the Bing Ads study, blogger John Gagnon wrote in a Sept. 30 online post at Search Engine Watch that e-marketers should take heed of Cyber Monday’s…

    Dex Media- 8 readers -
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