John Koetsier

  • Report: Paid App Installs Boost Organic Installs By 1.5x

    …, respectively. On iOS, games see the largest boost to organic installs for each paid install, at 5.4 times. Lifestyle apps and social networking apps came in second and third, with boosts of 5.2 times and 4.8 times, respectively. John Koetsier, TUNE’s mobile economist, told SocialTimes: Clearly, social apps and multiplayer games have huge potential…

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