Jon Loomer

  • 2016 Small Business Social Media Trends Trump Understood

    … Small Business Social Media Research: Do You Measure Up? Were you paying attention to the 2016 small business social media trends? Donald Trump’s Presidential Campaign was. (Note: This is not a political article!) Small businesses were the early social media champions. With David-like agility, they tapped into social media’s distribution…

    Heidi Cohen/ Heidi Cohenin Social- 17 readers -
  • Online: Social Media Success Summit 2016

    … Join 4,000 Marketers at the Web’s Largest Social Media Conference. It’s fully online! You’ll join fellow marketers at an online mega-conference designed to inspire and empower you – Social Media Success Summit 2016 – brought to you by Social Media Examiner. Discover the best and newest ways to market your business on Facebook, Instagram…

    Douglas Karr/ Marketing Technology Blogin Social- 22 readers -
  • 6 Simple Steps to Lower Your Cost Per Facebook Fan

    You probably know some people that endlessly brag about acquiring Facebook fans for pennies. Don’t listen to them. Sure, having a lot of fans is great, but how do you drive down the cost per fan while increasing the quality of fans? We had a chat with Sarah Sal, a Facebook ads expert, and she gave us some key insights: A friend of Sal’s asked for help lowering her cost per fan from $2.70.

    Dennis Yu/ AllTwitter- 28 readers -
  • Social Media Marketing World 2016 Influencer Roundup

    … 39 Social Media Marketing Experts: What To Add To Your Plans Feel overwhelmed by social media marketing? You’re not alone. Social media is constant firehose of information. Using it for your company’s marketing efforts can be daunting, especially if you’ve got a limited budget and resources. But what if you only had to do one thing…

    Heidi Cohen/ Heidi Cohenin Social EMail- 21 readers -
  • 2016 Facebook Marketing: What You Must Know To Succeed

    … has 2.5 million advertisers. While the 80%/20% rule probably applies to revenue generation, it’s still a lot of advertisers competing for member attention. 98% of top advertisers on Facebook also advertise on Instagram. 50 million small businesses had Facebook Pages up from 45 million in 3Q2015. 900 million MAU on WhatsApp. Facebook plans to rollout…

    Heidi Cohen/ Heidi Cohenin Social Facebook- 19 readers -
  • Buffer Is Losing Social Media Traffic: Are You?

    … advertising. Target your social media ad spend by using Facebook’s analytics. For more Facebook help, read Jon Loomer. Wordstream’s Facebook Traffic Continues to Grow With Facebook Ad Support-Chart Google+ has lost its status within Google. As a result, organic Google+ results have fallen off significantly. Larry Kim confirms that this happened…

    Heidi Cohen/ Heidi Cohenin Social Content YouTube- 14 readers -
  • Social Media For B2B Content Marketing Distribution [Research]

    10 Tactics To Maximize Your B2B Content Reach Social media remains key to content marketing distribution in 2016. B2B content marketers use 6 social media platforms on average (not including blogs) to maximize their content reach. That’s according to Content Marketing Institute/MarketingProfs 2016 US B2B Content Marketing Trends.

    Heidi Cohen/ Heidi Cohen- 23 readers -
  • The Social Media Revolution: Make Money Or Die

    …. (Check out Jon Loomer for help with your Facebook ads.) To ensure that your business is prepared for the social media revolution, take these 5 steps. This is fancy marketing talk for build a blog. (BTW—Chris Brogan’s been telling people this for years.) While we’ve made the case for blogging before, in short, you need a blog because you control…

    Heidi Cohen/ Heidi Cohenin Social Facebook Twitter- 9 readers -
  • Social Media Advertising Success: How To Stand Out

    … of Facebook’s targeting potential. Check out Jon Loomer’s blog for specifics.) Among the social media targeting options are: Interests, connections or behavior. This is the traditional way marketers have selected potential audiences. Custom audience. Select specific people based on information you already have about them. Previously you could only do…

    Heidi Cohen/ Heidi Cohenin Social How To's- 25 readers -
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