Jonathan Crossfield

  • Brand Newsroom 123: Jonathan Crossfield on the Power of Plain Language

    … is our host this week. He’s joined by Sarah Mitchell and Jonathan Crossfield. Stay listening to the end to hear our new segment, “On My Desk”, where the team makes recommendations you might well enjoy. Show Notes Here are some key take-outs: Ask yourself what is the purpose of the language I’m using? Who is the audience? What are you trying…

    Lush Digital- 26 readers -
  • Brand Newsroom 107: Jonathan Crossfield on avoiding epic social media mistakes

    How do you avoid making epic social media mistakes? The team discusses one of their favourite topics with storyteller, marketer, and social media guru, Jonathan Crossfield. Among his many titles he’s the Editorial Director behind Telstra’s content hub, Smarter Business Ideas. He is fresh back from Content Marketing World in the US, where he presented a paper on social media and ...

    Lush Digital- 24 readers -
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