Jonathon Colman

  • 3 Ways Business Blogging Yields Measurable Results

    … content from scratch. (See Rebecca Lieb’s point 4 below.) 2. Blogs increase content distribution and support social media As a key element of your overall marketing and content marketing plans, it’s critical to promote your blog posts. Michael Hyatt, former CEO of Nelson Publishing, the largest independent US book publisher believes consistency…

    Heidi Cohen/ Heidi Cohenin Social Blogging- 27 readers -
  • Blog Content Curation: Your New Blog BFF

    … to be entertained. Actionable Blogging Tip: Show the love. Take a page from Dietrich’s playbook. Let your readers know who contributed the article, even if it’s a member of your team. Another good example of the weekly compilation format is the Weekly Marketing Skinny by Ana Hoffman of Traffic Generation Café. Hoffman actually culls the best…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 16 readers -
  • Follow the Top Social Media Influencers of 2014

    … Dr. Jim Barry of the Edu-Tainment Social Content Marketing blog has put together a list of the top social media influencers (with yours truly on it!). The good Doctor has written up a fascinating, detailed post on the 4 archetypes of these influencers, describing the traits and types of influence they have in the industry, including: Educators…

    Douglas Karr/ Marketing Technology Blogin Social Twitter- 29 readers -