Journalism

    • Another government wants to investigate Facebook

      In the wake of the Russian ad scandal, and its fake news problem, many in the US have been calling for federal regulation of companies like Facebook. Now another major world government is set to investigate Facebook for anti-competitive practices. The Australian government has announced their intentions to investigate companies including Facebook and Google believing those com ...

      Greg's Cornerin Social- 15 readers -
  • Why should I keep blogging? It’s not working!

    … There is a common query we hear: Should I keep blogging? I don’t think it’s working. The short answer is, yes, you should keep going. It’s important to understand that content marketing (which includes blogging) is a ‘slow-drip’ process. But just because it’s a slow process doesn’t mean it’s not worth doing. It takes time to build interest…

    Lush Digital- 15 readers -
  • Brand journalist: Why I’m content in content marketing

    … It should have been a huge life decision, but in the end it was quite easy. About 18 months ago I packed in a job I absolutely adored, as Marketing & Media editor at the West Australian newspaper, for a job outside traditional media, in a content marketing agency. As journalists say, I “joined the dark side”. Perhaps the move was a simple…

    Lush Digitalin Content- 14 readers -
  • How The New York Times is Making News With Social Video

    … Founded in 1851, the New York Times (NYT) is one of the most recognized media companies in the United States, as well as across the world. Over the last 160 years, NYT has built a name for itself as a destination for authoritative news and professional journalism, so much so the brand has earned 122 Pulitzer Prizes, more than any other…

    ReelSEOin Facebook Twitter How To's YouTube- 26 readers -
  • Content Marketing: How to run an editorial calendar

    … newsletter for fortnightly advice to help you market your business better, tips from our video production gurus, and a podcast or two from our favourite podcasting team, Brand Newsroom. In the meantime, you might enjoy these: Why being reactive should be part of your strategy The secret to effective writing for business A brand journalism approach…

    Lush Digitalin Content How To's- 21 readers -
  • The BBC at #NewFronts2017: Combating ‘Fake News’ With ‘Slow News’

    … consume BBC News already say it helps them understand a story better. The BBC has also created an “expert network” with invited intellectual institutions and think tanks with exceptional expertise providing insight, analysis and research, and data journalism will become a core element of the BBC’s expertise in visual journalism. And it isn’t something…

    Greg Jarboe/ ReelSEOin Social- 30 readers -
  • Brand Newsroom 135: What’s wrong with the media today

    … newsrooms and reduced quality. The media is more polarized than ever. We really see this in the US where the laws were changed in the 80s to remove the requirement for balance. Less well-resourced newsrooms mean there’s a lack of specialisation in journalism, making it harder for journalists to hold power to account. Journalists are working very hard…

    Lush Digital- 17 readers -
  • Are you funding fake news? (And damaging your brand)

    …. The rise and rise of completely fabricated news stories and sites like Breitbart (which are so extreme in their views as to not be credible) over the past year is troubling on several levels. I’ll spare you my old journalist’s rant about the effect on journalism and legitimate media outlets, or we’d be here for hours. But, among the many troubling…

    Lush Digitalin Social Google Facebook- 19 readers -
  • Facebook Journalism Project: A Complete Guide

    … Facebook’s efforts to bolster its relationships with media and news organizations and journalists continued with Wednesday’s introduction of the Facebook Journalism Project. Director of product Fidji Simo introduced Facebook Journalism Project in a Newsroom post, saying that the initiative has three objectives: collaborative development…

    David Cohen/ AllTwitterin Social Facebook- 38 readers -
  • Brand Newsroom 121: The rise of post-truth everything, and why it needs to stop

    … at a time when traditional journalism is under threat, newsrooms are shrinking and quality control is disappearing. “Once a traditional media source reports it, that legitimizes it, so shame on them if they’re doing it just to get numbers.” — Sarah This is a huge opportunity for brands. If the traditional media channels are fragmenting…

    Lush Digital- 31 readers -
  • R.I.P. Journalism: Why 2016 Sucked for Digital News

    … 2016 was an interesting year for journalism, to say the very least. It was a year of closures, acquisitions, layoffs (lots and lots of layoffs), reinvention and reorganization. Why? Because very few have cracked the code on how to make digital news profitable. Publishers are facing two major issues when it comes to turning digital news…

    Visual.lyin Social- 25 readers -
  • Real vs Fake News: Which One Is Winning in the World of Online Video?

    … phenomenon. But they would be wrong. After the United States presidential election in 2004, Eric Ulken wrote an article for the Online Journalism Review entitled, “Non-traditional sources cloud Google News results.” His analysis found that “articles returned in Google News searches are significantly more likely to have an ideological bias than those…

    Greg Jarboe/ ReelSEOin Social YouTube- 35 readers -
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