Judy Smith

Judy A. Smith (born October 27, 1958) is an American author, television producer, and crisis manager. She is known as the founder, president, and CEO of the crisis management firm, Smith & Company. Her work in crisis management is the inspiration for the ABC television series Scandal.
Posts about Judy Smith
  • 10 Ways to Improve Your Crisis Communications

    … as it keeps PR expectations from ballooning, as they appear to have done for BP and Penn State. Want more crisis communications tips? Get advice from Judy Smith, the inspiration for the main character of “Scandal.” 6. Use Message Discipline and Get Buy-In “Not surprisingly, the foundation of any crisis response is the message you are communicating…

    Jim Dougherty/ Vocus Blogin Social Facebook Twitter- 14 readers -
  • Managing Reputation When Everything Leaks

    … of something wrong. Own your side of the street promptly, make public amends, and then move forward with a painful lesson learned. Want to know more about dealing with crisis? Here are tips from Judy Smith, the inspiration for the hit show “Scandal.” 2) Update Your Ethics and Termination Clauses Have you updated your ethics code to include digital data…

    Geoff Livingston/ Vocus Blogin Social Facebook- 15 readers -
  • Demand Success in a Post: Highlights from Day 2 of #Demand14

    …, they will be “rich and famous and [their] moms will be proud of them.” What Social PR Really Means: Dismantling the Digital Divide – Shonali Burke How do you effectively bridge the space between your organization and its audiences? In this session, Shonali Burke discusses what it means to incorporate social media into your PR programs. Shonali, well known…

    Brian Conlin/ Vocus Blogin Social- 19 readers -
  • 14 Reasons Why You Can’t Miss Demand Success 2014

    … intelligence. Pick the brains of leading marketing and PR experts like Shonali Burke and Richard Binhammer to learn how to generate more leads and build a stronger brand. 4. Tech and social media giants. Hear from Google’s Avinash Kaushik, Twitter’s Sebastian Turner and Karen Wickre, and Hootsuite’s Sandy Pell. 5. Personalized tracks. We have three…

    Erin Feldman/ Vocus Blog- 9 readers -
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