Judy Smith

Judy A. Smith (born October 27, 1958) is an American author, television producer, and crisis manager. She is known as the founder, president, and CEO of the crisis management firm, Smith & Company. Her work in crisis management is the inspiration for the ABC television series Scandal.
Posts about Judy Smith
  • 10 Ways to Improve Your Crisis Communications

    … “Do I really look like a guy with a plan? You know what I am? I’m a dog chasing cars. I wouldn’t know what to do with one if I caught it! You know, I just, do things.” – The Joker (from the movie “The Dark Knight”) Pearson describes damage limitation as “all efforts made to minimize the negative effects of a crisis on reputation…

    Jim Dougherty/ Vocus Blogin Social Facebook Twitter- 7 readers -
  • Managing Reputation When Everything Leaks

    …-standing part of crisis communications. Own what you did in a factual manner, take responsibility, and clean it up. Facebook recently had to do this with its A/B test issue. While people were not necessarily happy with the company, Facebook owned its actions and pointed to its user policy. More than anything, a crisis is usually the result…

    Geoff Livingston/ Vocus Blogin Social Facebook- 13 readers -
  • Demand Success in a Post: Highlights from Day 2 of #Demand14

    …. Innovation is relative. Use what works, no matter where you find that “what.” 10. Always experiment. Place a lot of small wagers. Never bet on a single initiative. 11. Go real-time. Look for relevant topics no one else is talking about and go big with them in your niches. Your Future With Marketing Automation – You Mon Tsang Even though marketing…

    Brian Conlin/ Vocus Blogin Social- 18 readers -
  • 14 Reasons Why You Can’t Miss Demand Success 2014

    …! If you aren’t sure you should attend Demand Success, these 14 reasons should convince you that you can’t afford to miss it: 1. Keynotes. Hear from Randi Zuckerberg, former Facebook marketing lead and author of Dot Complicated; Avinash Kaushik, Google’s Digital Marketing Evangelist; Adrian Grenier, actor from the HBO show Entourage and co-founder…

    Erin Feldman/ Vocus Blog- 9 readers -
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