Karen Spärck Jones

  • The Myth of Google's 200 Ranking Factors

    … not as important as it once was, keyword density is still something Google uses to determine the topic of a webpage. Keyword Density never was a Google's ranking factor. Never. If we really want to find keyword density as factor for ranking, we must go back to the 70s and 80s and look at what Stephen E. Robertson, Karen Spärck Jones, and others described…

    Moz Blogin SEO Google- 15 readers -
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