Katy Keim

  • Social Customer-Service Automation: Too Good, or Too Good to Be True?

    … now spend a good chunk of their day. So it only makes sense that many brands have followed suit, shifting the bulk of their customer-service efforts toward social media by leveraging new technologies that allow them to simplify, streamline and automate customer interactions. Consider that Facebook Messenger had zero chat bots in February 2016…

    AllTwitterin Social- 15 readers -
  • 2016: The Year of Customer Experience

    … Social Web, Katy Keim is responsible for all strategic marketing activities for the company including branding, positioning, communications, go-to-market strategy and customer acquisition programs. Follow her on Twitter: @KatyKeim. …

    AllFacebook- 21 readers -
  • It’s Time For Social to Grow Up

    … as other parts of the business. Once we level the playing field, social will finally have its rightful (and essential) seat at the table. As Lithium’s CMO and general manager of Lithium Social Web, Katy Keim is responsible for all strategic marketing activities for the company including branding, positioning, communications, go-to-market strategy and customer acquisition programs. Follow her on Twitter: @KatyKeim. …

    Inside Facebookin Social- 5 readers -
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