Kelly Hungerford

  • Content Marketing Definition

    … are creating/sharing a piece of content you should be thinking if this piece of content can help build a connection with my target audience, build my brand or build my sales pipeline. Ian Cleary – RazorSocial 14. Content Marketing provides consumers with useful information to aid purchase decisions, improve product usage and entertain them while…

    Heidi Cohen/ Heidi Cohenin Content- 50 readers -
  • 25 BIggest Lead Generation Mistakes (& What You Do About Them!!)

    …™ and Sammons Digital, @StephSammons Too many offers or calls-to-action which can create indecision. 23. Neal Schaffer – Maximize Your Social, Author of Maximize Your Social, @NealSchafferal Generating a lead through content marketing and then “spamming” the prospect with too frequent or not relevant enough information. 24. Jim Siegel – HealthCare…

    Heidi Cohen/ Heidi Cohen- 28 readers -
  • The Best Lead Generation Tips Ever

    …. This barbell approach to lead generation has worked very well for us. 22. Neal Schaffer – Maximize Your Social, Author of Maximize Your Social, @NealSchaffer Try to make your content – and messaging regarding it – as aligned to specific segments in your target audience as possible. Too general of content and messaging might bring in more “leads…

    Heidi Cohen/ Heidi Cohen- 31 readers -
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