• The 4 Elements of a Perfect Sponsored Content Campaign

    … Each year for the last several, advertisers have increased their spending on content marketing, publishers have announced the formation of designated teams to produce it, and ad tech companies have raced to find new ways of measuring the impact of campaigns. In this race to the top, we’re constantly asking ourselves as an industry, “What’s…

    The Content Strategistin Content- 11 readers -
  • What Top Digital Marketers Do Differently [Infographic]

    … Every year, more marketers include social in their marketing strategies. And while some find it hard to tease out tangible value from their social media efforts, others make it work for their businesses in powerful ways. Web content management solutions provider Kentico commissioned a study by market research agency Millward Brown to find out…

    AllFacebookin Social EMail- 21 readers -
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