Ketchum

    • Street Culture: Tech Startups Amping Up Opportunities for Women

      Leadership is often a driver of company culture, even though some startup company CEOs and managers say that culture is driven by the employees. Every company is different, and in this industry the quality of communications helps welcome and nurture people. For many companies, transparent sharing and openness at all levels is inviting a new workplace generation led by women.

      Street Fight- 17 readers -
  • Why Social Media Is the Perfect PR Channel

    … I’ve worked in digital since the dark days when we still called it “interactive.” Things were simpler. There was no Facebook or LinkedIn. An integrated campaign (which was a new term) meant one that included search-engine marketing, e-mails and banner ads. These resources were mostly given as added value on a print buy or an occasional…

    AllTwitterin Social Facebook- 21 readers -