Ketchum

  • Why Social Media Is the Perfect PR Channel

    … and instead began seeing these sites as sources of information. Facebook’s peers followed suit; consider a LinkedIn or Twitter feed in 2007 versus today. In the beginning, they were a mashup of brand-driven advertising content, and now the networks have matured into places filled with breaking news and insight. Enter PR, the communications discipline…

    AllTwitterin Social Facebook- 19 readers -
  • Openings and New Hires at Bing, Inside Sales, Access Communications

    …. Microsoft ended up saying “baby come back.” Bill McIntyre – Ketchum Bill McIntyre was recently brought on as Ketchum’s director. In the past he was an EVP at Edelman where he managed digital and traditional public affairs. Both roles are based in Washington and in his free time, Bill is an adjunct professor at Georgetown. He’s also the former NRA…

    Kelly Benish/ Street Fightin Paid Search- 9 readers -