Kevin Hunter

  • 10 Ways Retailers Can Create Awareness of In-Store Mobile Channels

    ….” (Kevin Hunter, inMarket) 5. Encourage existing app users to opt in. “In order to grow their addressable audience for beacon-triggered marketing, retailers need to not only drive new app downloads but also encourage existing app users to opt in to the program. The key to driving program engagement is to provide mobile app users with a clear…

    Stephanie Miles/ Street Fight- 22 readers -
  • Opening and New Hires at Moasis, EBTH, and Tout

    …-suite is now made up of industry leaders with ties to Google. Flush with Cash, Everything But The House on Hiring Spree After raising $30 million in August, Everything But The House is rapidly expanding with executive hires. Ben Luban has joined EBTH as senior vice president and head of business and corporate development. Most recently, he was head…

    Geoff Michener/ Street Fightin EMail- 14 readers -