Keyword Planner

  • Complete guide to keyword research for SEO

    … (competitiveness of a keyword) Unfortunately, unlike a classic economy where everything is quantifiable, things get a bit troublesome in the world of SEO. We usually rely on stats provided by the Google Keyword Planner tool which is based on PPC (pay per click) or paid search. It is really hard to establish the real state of things and it usually…

    Search Engine Watchin Paid Search SEO- 22 readers -
  • Reliable search volume data: a glimmer of hope

    … of Google’s update to the Keyword Planner which now shows aggregated search volume for keywords and close search variants. There have been a number of write-ups about this if you’re curious about how searchies have reacted to this change. Spoiler alert: not super well. The logic behind the update is sound: someone searching for “doghouse…

    Search Engine Watch- 17 readers -
  • SEO for Etsy: three tips to improve your store’s search visibility

    … it for keywords, check out the Ultimate Etsy SEO Guide on Marketing Artfully. Another free option to find keywords for your business – whether you’re a painter or sell custom koozies – is the Google Keyword Planner Tool. In the Keyword Planner, you can enter one or multiple keywords and Google will tell you a rough estimate of how many searches…

    Search Engine Watch- 16 readers -
  • 5 Tips to Improve Your Social Media Ad Campaigns

    … Tools and select Keyword Planner from the drop-down menu. Click the Search for Keywords button on the right. Research keywords with the Keyword Planner. To search for keywords, enter a phrase or website or select a category. Enter a phrase, website or category to find new keywords. Once you click Get Ideas, you’ll watch a list of topics populate…

    Social Media Examinerin Social Paid Search- 18 readers -
  • Get Proactive And Reactive With Your Keyword Research

    …. Whilst we would all love to be proactive all of the time, being reactive is also necessary in order to understand the marketplace and make adjustments accordingly. Let’s consider the tools you can use for both strategies. Be Proactive Keyword Planner The Keyword Planner is a free AdWords tool that allows you to search keyword and ad group ideas…

    Emma Welland/ PPC Heroin Paid Search SEO Google- 8 readers -
  • Ultimate List of Must-Have Tools for Your SEO Toolkit

    … for this one. Skill Level: Beginner Keyword Planner It had to be included though everyone reading this is likely already familiar with it. Keyword Planner is, for those who don’t know, Google’s AdWords tools to provide search volume estimates and keyword ideas. Essentially, this is the tool for keyword research and I love it for finding content ideas…

    Dave Davies/ The SEM Postin SEO- 18 readers -
  • A Defense Of Broad Match For SEM

    … himself invented, involves making colorful dots coalesce into a picture. If you look at some of Seurat's works close enough, all you'll see is a bunch of dots. The Art of Keywords So what does that have to do with AdWords and broad match keywords? A lot, I think. Talking to a lot of advertisers, I've noticed that a style of pointillism has emerged when…

    Matt Lawson/ Search Engine Landin Paid Search SEO- 17 readers -
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