Keyword Planner

  • Reliable search volume data: a glimmer of hope

    … While poking around in the Google AdWords keyword research tool recently, I noticed something that made me do a double take. I refreshed my browser and re-inputted the same keywords as before. Same result. Something had changed, and I think it’s for the better. First, some background For the past couple months, I’ve struggled to see the value…

    Search Engine Watch- 14 readers -
  • SEO for Etsy: three tips to improve your store’s search visibility

    … of the growing customization culture and interest for the weird that has cropped up, causing an uptick in the amount of Etsy stores out there. As of 2014, Etsy had 54 million users —up from just 5 million users in 2004. 1.4 million of these Etsy users are active sellers. As more Etsy stores pop up, the space becomes more competitive. Optimizing your Etsy…

    Search Engine Watch- 14 readers -
  • 5 Tips to Improve Your Social Media Ad Campaigns

    … and audience size. When you’re finished, click Create Audience to create your lookalike audience. #4: Qualify Leads by Connecting on LinkedIn One of the quickest ways to open doors on social media is to reach out to prospects on LinkedIn. Send messages to their inbox and start building relationships that will help you qualify them as a genuine lead…

    Social Media Examinerin Social Paid Search- 15 readers -
  • Get Proactive And Reactive With Your Keyword Research

    …. Whilst we would all love to be proactive all of the time, being reactive is also necessary in order to understand the marketplace and make adjustments accordingly. Let’s consider the tools you can use for both strategies. Be Proactive Keyword Planner The Keyword Planner is a free AdWords tool that allows you to search keyword and ad group ideas…

    Emma Welland/ PPC Heroin Paid Search SEO Google- 6 readers -
  • Ultimate List of Must-Have Tools for Your SEO Toolkit

    … for this one. Skill Level: Beginner Keyword Planner It had to be included though everyone reading this is likely already familiar with it. Keyword Planner is, for those who don’t know, Google’s AdWords tools to provide search volume estimates and keyword ideas. Essentially, this is the tool for keyword research and I love it for finding content ideas…

    Dave Davies/ The SEM Postin SEO- 17 readers -
  • A Defense Of Broad Match For SEM

    … himself invented, involves making colorful dots coalesce into a picture. If you look at some of Seurat's works close enough, all you'll see is a bunch of dots. The Art of Keywords So what does that have to do with AdWords and broad match keywords? A lot, I think. Talking to a lot of advertisers, I've noticed that a style of pointillism has emerged when…

    Matt Lawson/ Search Engine Landin Paid Search SEO- 16 readers -
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