Keyword Planner

  • How To Research A Niche Market

    …How To Research A Niche Market Getting people to your website is a very important skill. It’s not just about writing content and generating a buzz around it, although those are important skills too. The work begins way before you start writing on your site, as you need to find the perfect niche – the subject of your website, and therefore learn…

    whoisjonleuty.comin EMail Google Blogging How To's- 15 readers -
  • Complete guide to keyword research for SEO

    … (competitiveness of a keyword) Unfortunately, unlike a classic economy where everything is quantifiable, things get a bit troublesome in the world of SEO. We usually rely on stats provided by the Google Keyword Planner tool which is based on PPC (pay per click) or paid search. It is really hard to establish the real state of things and it usually…

    Search Engine Watchin Paid Search SEO- 37 readers -
  • Reliable search volume data: a glimmer of hope

    … of Google’s update to the Keyword Planner which now shows aggregated search volume for keywords and close search variants. There have been a number of write-ups about this if you’re curious about how searchies have reacted to this change. Spoiler alert: not super well. The logic behind the update is sound: someone searching for “doghouse…

    Search Engine Watch- 22 readers -
  • SEO for Etsy: three tips to improve your store’s search visibility

    … it for keywords, check out the Ultimate Etsy SEO Guide on Marketing Artfully. Another free option to find keywords for your business – whether you’re a painter or sell custom koozies – is the Google Keyword Planner Tool. In the Keyword Planner, you can enter one or multiple keywords and Google will tell you a rough estimate of how many searches…

    Search Engine Watch- 29 readers -
  • 5 Tips to Improve Your Social Media Ad Campaigns

    … customers to come back more often. #3: Reach More Prospects With Lookalike Audiences Similar to custom audiences, lookalike audiences leverage your current customer list to find people who are similar to your current customers. When you create a lookalike audience in Facebook, the platform sources the top 1% of Facebook users who most closely match your…

    Social Media Examinerin Social Paid Search- 24 readers -
  • Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

    Half-way through this post, you'll seriously wonder why you've spent so much time obsessing with Adobe/Google Analytics/Chartbeat or other web analytics tool. When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! Such is the power of being able to proactively identify which of your competitor's st ...

    Avinash Kaushik/ Occam's Razor- 64 readers -
  • Get Proactive And Reactive With Your Keyword Research

    …. Whilst we would all love to be proactive all of the time, being reactive is also necessary in order to understand the marketplace and make adjustments accordingly. Let’s consider the tools you can use for both strategies. Be Proactive Keyword Planner The Keyword Planner is a free AdWords tool that allows you to search keyword and ad group ideas…

    Emma Welland/ PPC Heroin Paid Search SEO Google- 10 readers -
  • Ultimate List of Must-Have Tools for Your SEO Toolkit

    … for this one. Skill Level: Beginner Keyword Planner It had to be included though everyone reading this is likely already familiar with it. Keyword Planner is, for those who don’t know, Google’s AdWords tools to provide search volume estimates and keyword ideas. Essentially, this is the tool for keyword research and I love it for finding content ideas…

    Dave Davies/ The SEM Postin SEO- 20 readers -
  • A Defense Of Broad Match For SEM

    … capturing a good number of your important queries with your existing keyword lists. But what are you missing? How will you even know what you're missing if you're only using exact match? You can (and should) use the Keyword Planner to get ideas of what else is out there and how you're already doing on those new potential areas. In addition to research…

    Matt Lawson/ Search Engine Landin Paid Search SEO- 24 readers -
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