Keywordless Ppc

  • Moving Beyond Keyword Targeting In 2015

    … Ads and Dynamic Remarketing. While dynamic campaigns can take a lot of optimizing before it’s as profitable as your best search keywords, it can be a super valuable tool in filling gaps in your keyword and remarketing lists. I have a client based in the financial industry, and there are simply too many relevant terms for me to know to target all…

    Amanda West Bookwalter/ PPC Hero- 7 readers -