Keywords

  • Bing Exact Match Close Variant Update and Beyond

    … save you time by not having to build and manage the many variations of your keywords. In the next few months, Bing will be updating exact match close variant technology to also include reordered keywords in the United States, while they continue to evaluate performance in other markets around the world. Exact match keywords will match to queries…

    PPC Hero- 13 readers -
  • The Simple List of Essential Content Marketing Tools

    … suggestions such as not capitalizing your keywords and use fresh language. After you put in your subject, then it suggests a title based on it. The best strategy is for you to just put in the title you are thinking of. You might need to tweak it to make it fit perfectly, but it is a great way to get the hang of making great titles. Also, unlike…

    ppc.orgin Paid Search SEO Content- 23 readers -
  • Connecting the Dots: How to Raise Your Search Rankings With Internal Linking

    … get the most out of their links. Navigation stations Most marketers have some understanding of SEO basics. You want to own unique keywords important to your business. You don’t want headlines to be too short or too long. Images, video, and other visual assets help. Since search engine bots constantly crawl your sites to gauge which pages are most…

    The Content Strategist- 12 readers -
  • Using Latent Semantic Indexing to boost your SEO strategy

    … SEO is an ever-changing, expansive science that is often hard to understand. You know that you need specific keywords to boost your website traffic, but we’re about to throw another curveball at you – latent semantic indexing (LSI). It sounds like a complicated term, but if you understand how basic SEO works you’re already halfway there. Below…

    Amanda Disilvestro/ Search Engine Watchin SEO- 18 readers -
  • Increasing Organic Traffic: How to Make your Website SEO-Friendly

    … customers. In this post, we will try to help you by providing some tips on how you can make your website an SEO-friendly one. To create an SEO friendly website, you must follow the following steps: Research on keywords The whole search process mostly depends on keywords. You can utilize keywords to create a theme throughout the content on your…

    ppc.orgin Paid Search SEO How To's- 16 readers -
  • How To Research A Niche Market

    … effectively exactly how to research a niche market. Niche research is about finding profitable subjects that are broad enough to write enough content about, yet narrow enough for you to become an authority on the topic. A great way to establish the popularity of a niche market is to use the Google Keyword Planner. Simply type in the name…

    whoisjonleuty.comin EMail Google Blogging How To's- 16 readers -
  • The evolution of search through a modern consumer journey

    … journey they begin to hone in on their purchase and more specific searches occur Brand searches: Include a specific brand or product name. Nike is the brand and product searches could include Nike Pegasus or Nike Running shoes. Brand terms are often the best performing keywords helping drive the most transactions Search drives awareness…

    State of Digital- 23 readers -
  • The psychology of language for paid search

    … your PPC copy carefully. Keywords can help you highlight the focus of your copy, so it’s a good idea to experiment until you find the best ones to use. However, there’s no need to focus too much on their use, as they still can’t guarantee that the language’s effectiveness. The best way to speak your audience’s language is to try to solve a problem…

    Search Engine Watchin Paid Search- 26 readers -
  • How to Get More Traffic from Uncontested Keywords

    … When looking at which keywords to target next, more is always better, right? Wrong. Photo by Nabeel Syed There’s one simple trick that far too many internet marketers are ignoring. Stop trying to join the thousands of others trying to rank for popular searches, and target uncontested keywords. Sometimes, a big piece of a small pie is better…

    Growmapin How To's- 20 readers -
  • The Importance of Long-Tail Keywords

    … for what we do locally, we want to be one of the top results they see. That part’s pretty intuitive. Now comes the tricky part. Over the years, SEO has become more and more of a science. Search engines are now very advanced in how they calculate the trustworthiness and relevance of websites, changing their algorithms regularly. Keyword stuffing…

    Dex Mediain SEO Blogging- 28 readers -
  • How to create SEO-friendly content

    …, it’s still up to you to offer your unique perspective that will add value to the particular topic. Copyscape is a plagiarism checker that can help you test your site’s content for its originality. Duplicate content, by and large, is not appreciated by search engines and it won’t help you rank higher in SERPs. If you find it difficult to come up…

    Search Engine Watchin SEO Content How To's- 21 readers -
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