Kirthiga Reddy

  • Snapchat Is Tearing Up the Social Media ROI Rulebook (and That’s Good)

    … that many brands are embracing it as a way to reach (that’s the key word) millennials is encouraging. My hope is that marketers’ mindset towards content on Facebook, Twitter and other platforms shifts from being judged on its transactional value to a place where real branding takes place to reach the right audience. Peter Claridge is the manager of global marketing for social marketing firm Unmetric. Image courtesy of Shutterstock. …

    AllFacebookin Facebook Twitter- 29 readers -
  • Facebook Names New Managing Director for India

    … Adobe managing director for south Asia Umang Bedi is the new managing director for India at Facebook. Bedi takes over for Kirthiga Reddy, who announced in February that she was returning to the U.S. Reddy is joining the social network’s global accounts team at its headquarters in Menlo Park, Calif. The Times of India reported that while…

    David Cohen/ AllTwitterin Facebook- 19 readers -