Knowledge Base

  • 6 Key Performance Metrics for Customer Satisfaction

    … customers and keep the demands of your team down. FAQs, knowledge-bases, how-to videos, searchable support… everything helps! By monitoring the articles read, you can get a clear picture of the quality of those articles and monitor their use in relation to call volume. Article Read Time – If readers find an article but don’t stay long enough to read…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • Know How to Establish a Solid FAQ to Reduce Customer Support Tickets

    … page where all of the common questions will be answered. However, this complicates things a lot, as you will have additional expenses every time you need a certain change on this page. On the other hand, relying on knowledge base software is one of the best ways to handle FAQ pages. There are various options out there, and the majority of them allow…

    Famous Bloggers- 11 readers -
  • Dos and Don’ts of Link Building

    … things that search engines look for to place a website on the results pages—that means there may well be around the same number of SEO techniques that website owners can use to bring up their sites in the SERPs. So why, out of more than 200, does link building deserve its own article? 1. First of all, if you do link building properly, it’s very likely…

    Dennis Seymour/ LeapFroggrin SEO Google- 21 readers -
  • A Small Business’s Guide to Digital Marketing

    … can actually do it? I’ve attached an ebook (no strings attached, just download this 50+ page ebook) here that you can peruse to that end. –> Download the Guide Here <– Can’t download it? Check it out on Scribd! A Small Business Owners Guide to SEO and Internet Marketing After downloading the PDF file, just put it in your Dropbox…

    Dennis Seymour/ LeapFroggrin SEO Google Facebook Twitter- 12 readers -
  • Negative SEO: Is It Real?

    … When I first heard the term “negative SEO” way back then, the immediate thing that came to my mind was black hat SEO. Black hat SEO refers to the techniques of SEO wherein you strive to increase your ranking in the SERPs and get more traffic to your page using methods that are usually frowned upon, such as spamming…

    Dennis Seymour/ LeapFroggrin Social SEO- 26 readers -
  • Tracking ROI: Traditional Versus Online Marketing

    … ROI, or return on investment, is referred to as the profit gained from an investment. It also refers to the cost that was saved because of that investment. In other words, ROI is the proof that the investment you made is or will be worth it in the end. ROI is a big concern for marketers, even if it can be a bit…

    Dennis Seymour/ LeapFroggr- 11 readers -
  • What Inbound Marketing Is Really About

    … personal definition of conversion. This isn’t always about sales. Sometimes, the goal may be just to encourage people to subscribe to newsletters, be a part of a social media following base, and the like. With inbound marketing, converting people should be subtle and natural. You can do this by strategically putting call-to-action buttons or links within…

    Dennis Seymour/ LeapFroggrin Social Paid Search Mobile EMail- 29 readers -
  • The Basics of Content Marketing

    … before, you need to know who your content is specifically targeting; otherwise, your marketing strategies won’t work right, in most cases. A basic knowledge of your customers and your industry go a long way. If you have an idea of who you want to attract as customers, then it will be easier for you to determine the platform where you can share…

    Dennis Seymour/ LeapFroggrin Social Paid Search Content- 20 readers -
  • Staying Away from Dangerous SEO

    … If you’ve read our article about SEO and local SEO, then you already have an understanding of how important they are in promoting your business. SEO (search engine optimization) is quite easy to practice, but for your endeavor to be fruitful, you must be willing to sacrifice time and effort. A good deal of patience goes…

    Dennis Seymour/ LeapFroggrin Paid Search SEO- 16 readers -
  • SEO and SEM: Is There a Difference?

    … SEO, but the thing is that you first need to be aware of SEO for your ads to be successful. For instance, you might be using the best tools that will help you get a good spot on the SERPs for your ad, but without knowledge of SEO, you won’t be able to optimize your listing and your landing page in such a way that they will engage the visitors…

    Dennis Seymour/ LeapFroggrin Paid Search SEO- 16 readers -
  • Can You Use Instagram for Business?

    … are really serious about Instagram, then use this tool to schedule your posts. Brands that Use Instagram Many companies have also started using Instagram to gain a bigger following base online, and this includes Starbucks, which has over two million followers. What makes the company’s account stand out from the rest is that it features content…

    Dennis Seymour/ LeapFroggrin Social- 18 readers -
  • Using Foursquare for Business

    …. As a businessperson, you might think your local area only has a handful of users but think of it this way. People within your city can see you. People within the country can discover and actually go to your place on purpose. Then, factor in a base of 45 million active users that could potentially see your offers when they are in your vicinity or visits…

    Dennis Seymour/ LeapFroggrin Social SEO- 21 readers -
Get the top posts daily into your mailbox!
More from around the web