Kool-Aid

  • Google Glass, Good Riddance

    … is ridiculous enough. I think I’ll be OK with talking to my television in the privacy of my own home. But I just can’t talk to my own face. “Ok, Glass, Google ‘Blake Lively hair tips.'” No one wants to hear that. No one should know I care about that. I know Google Glass or some iteration of them are coming. And I hope I get a pair, in every sense of the phrase, when they’re ready for us. Until then, I’d rather have some more useful wearable tech. Like an auto-Chanel makeover. …

    Inside Facebookin Google- 14 readers -
  • 5 Mistakes That Hold Back Your Content Marketing

    …, and severely damaging credibility. Readers are smart, so creating an article with the intent of driving traffic will only prevent your audience from drinking the Kool-Aid you’re serving.” Traffic is still a good thing, and I’m all about building traffic the right way. If you get links, great. Consider it as a nice by-product, but don’t set it forth as your…

    Neil Patel/ Content Marketing Institutein Content Twitter- 20 readers -
  • He’s A Peach Of a Guy But He’ll Buy An Apple

    ….” I used to smile and nod my head. Sometimes I would ask them how much Lord Voldemort, er Steve Jobs, was paying them to drink the Kool-Aid and explain that the fervor about Apple was why I didn’t want to get into it. Something about what appeared to be blind loyalty bothered me a bit so for a while I pushed back against it by not even considering…

    The Wonder of Tech- 14 readers -
  • Social selling, social business, social employees and other hype

    … the right thing. 3. Social selling I was recently brought in to help support a “social selling” strategy for a Fortune 100 brand. They had already spent thousands of dollars of social selling training but saw no results and little adoption over a year. In fact, their sales were declining. I dug into the data and conducted employee interviews…

    {grow}in Social- 10 readers -
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