Kpi Objectives

  • Dodge Marketing Plan Doom With A Performance Framework

    … together failed to define what success would look like. No KPIs, no benchmarks and no goals. I stood at the whiteboard and tried in vain to define a Performance Framework — a framework my company, Right Intel, uses to organize and prioritize KPIs. But since the campaign had already ended, I had limited success. Retrofitting objectives and KPIs…

    Chuck Sharp/ Marketing Land- 18 readers -
Get the top posts daily into your mailbox!