Kroger

  • Demographics of the Online Grocery Shopper

    … to drive up, have the Kroger team load my car, and check out. If I had one really picky complaint it was that the team substituted Claussen pickles for Vlasic. My guess is that the person loading my groceries was looking in the pickle section instead of the refrigerated section of the store. Oh the humanity! That’s a small price to pay, though…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • 3 Keys to Modernizing In-Store Experiences… and Revenue

    … with a dedicated gourmet cheese counter, a Starbucks, a sushi counter, and one-stop shopping for babies, toys, bedroom, bathroom, jewelers, and kitchen. It even had a cafeteria and holiday section. This mammoth store has it all. Or does it? As I was walking through the store looking for laundry detergent, I did notice some efficiencies. One key…

    Douglas Karr/ Marketing Technology Blog- 8 readers -
  • Ibotta Cash-Back App Updated with Any Brand Functionality

    … Ibotta, a cash-back shopping platform and mobile application, announced the release of its “Any Brand” program, allowing shoppers to earn cash rewards whenever they purchase key items on their shopping lists, regardless of the brand. The Any Brand program is an expansion of an original concept Ibotta released more than one year ago, which…

    AllTwitter- 15 readers -
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