Kroger Marketplace

  • Demographics of the Online Grocery Shopper

    … to drive up, have the Kroger team load my car, and check out. If I had one really picky complaint it was that the team substituted Claussen pickles for Vlasic. My guess is that the person loading my groceries was looking in the pickle section instead of the refrigerated section of the store. Oh the humanity! That’s a small price to pay, though…

    Douglas Karr/ Marketing Technology Blog- 16 readers -
  • 3 Keys to Modernizing In-Store Experiences… and Revenue

    … This weekend I went shopping at the new Kroger Marketplace. Side note… if only Kroger thought investing in their online presence was as important as their retail presence. I digress. The new marketplace was built across the street from the previous Kroger. One step inside and you can see why. A bakery with fresh Artisan bread, a deli…

    Douglas Karr/ Marketing Technology Blog- 9 readers -
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