Kroger Marketplace

  • Demographics of the Online Grocery Shopper

    … A couple weeks ago I tested Clicklist, Kroger’s online grocery shopping. The system was flawless, with a ton of advantages over grocery shopping. First, I was able to watch my budget while adding each item into my cart. I was able to clearly see every item on sale. The system tracked my most common products I purchased. And it took me 10 minutes…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • 3 Keys to Modernizing In-Store Experiences… and Revenue

    … This weekend I went shopping at the new Kroger Marketplace. Side note… if only Kroger thought investing in their online presence was as important as their retail presence. I digress. The new marketplace was built across the street from the previous Kroger. One step inside and you can see why. A bakery with fresh Artisan bread, a deli…

    Douglas Karr/ Marketing Technology Blog- 8 readers -