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The Pinterest Marketing Developer Partners program is now Pinterest Marketing Partners, and specialty groups for measurement and audiences have been added. The social network introduced the Pinterest Marketing Developer Partners program in June 2015, giving select companies access to its ads and content publishing application-programming interfaces.
… with new customers. With Daybreak, Bloomberg Tries to Catch Its Busiest Readers Early (Poynter) “Back in the day, you’d be reading a newspaper on the train, or as you’re getting ready to go to work,” Miller said. “What we’re trying to do is create something that is for our customers on their mobile devices.” After the Krux Sale, Do Indie DMPs…
… Maps has already allowed users to label places like “work” or “daycare,” the connection to Google Calendars will provide marketers an additional way to ensure they stay top of mind. It also opens up Google Maps as another competitive arena for ride-hailing services and booking apps like OpenTable. Salesforce Is Acquiring Krux to Boost its Data…
… webpage can also slow down users’ Web browsers. This rule could have significant effects on the entire ad tech industry. Hybrid demand-side platform/data-management platforms such as Turn would not be affected. But standalone DMPs, such Krux and Oracle Data Cloud (formerly BlueKai), would be put at a disadvantage because it would make campaign…