Lance Neuhauser

  • Do TV Ads Drive Facebook, Twitter Engagement? (Study)

    … engagement to further enable our advertising partners to effectively connect with their target audiences and optimize spend across all platforms and screens. 4C CEO Lance Neuhauser added: While television is a dominant channel for advertisers given its unparalleled reach and ability to drive emotional resonance, technology is simultaneously transforming…

    David Cohen/ Inside Facebookin Social Facebook Twitter- 25 readers -
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