Landing Page Segmentation

  • Landing Page Optimization Tips that Increase Conversion Rates

    … page optimization tips: Personas – identify the personas of your target audience and speak specifically to them. Focus – provide a single focus on the landing page and remove any irrelevant information. Headline – The first 3 seconds belong to the headline of the page and will be a primary driver of whether visitors stay or not. Engaging Copy…

    Douglas Karr/ Marketing Technology Blog- 44 readers -
  • Why Landing Page Segmentation is So Important

    … The following is a guest post by my friend Dave Bird. Dave has written for LukePeerFly.com before with his awesome article on social proof. Enjoy! Landing page segmentation, three little words that kept rattling in my head as I poured another drink. It was a night like any other, the sun was down, the Jack was open, and there were no signs…

    Luke Klingin Paid Search- 4 readers -