Lane Departure Warning System

In road-transport terminology, a lane departure warning system is a mechanism designed to warn a driver when the vehicle begins to move out of its lane (unless a turn signal is on in that direction) on freeways and arterial roads. These systems are designed to minimize accidents by addressing the main causes of collisions: driver error, distractions and drowsiness. In 2009 the U.S. National Highway Traffic Safety Administration (NHTSA) began studying whether to mandate lane departure warning systems and frontal collision warning systems on automobiles.
Posts about Lane Departure Warning System
  • Hyundai’s Exobaby Ad “Tops” Viral Video Chart

    … ad, released earlier this month, has amassed over 14 million views on YouTube and has topped the Visible Measures Top 10 Viral Video Ad Campaigns Chart, which “focuses on brand-driven viral video ads that appear on online-video-sharing destinations.” Well, almost topped. It sits at number two with YouTube’s “Turn Down for 2014” taking the top slot…

    Steve Hall/ Marketing Land- 14 readers -
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