Larry Alton

  • 7 Ways to Effectively Brand and Advertise Your Online Course

    … receive any sales without heavy branding and advertising pushes. (Even massive brands like these require strategic rollouts.) In the end, make sure you take this into account. Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn. Image courtesy of Shutterstock. …

    AllTwitterin Social Facebook Twitter YouTube- 20 readers -
  • 7 Ways to Run Better Social Media Contests in 2017

    … declining on many social media platforms, contests remain a pivotal way to earn shares, impressions and engagements, so it’s still a good idea to invest in them. The more time and effort you put into your contests, the more your users will reward you. Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn. Image courtesy of Shutterstock. …

    AllFacebookin Social- 13 readers -
  • Attracting the Next Generation of Travelers

    … be afraid to experiment. Try promoting your hotel in different ways to see what sticks. And if you’re still not sure what to do, then it’s time to consider an intern–snag yourself a business, marketing or communications student and let them loose. Recruiting a millennial for assistance can be the key to success. Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn. Image courtesy of Shutterstock. …

    AllTwitterin Social Facebook Twitter- 11 readers -
  • Does Your Social Media Strategy Address Customer Security Concerns?

    … with third parties, not just from an ethical standpoint, but also from a business standpoint. When Borders filed for bankruptcy and began closing down, it tried to sell off its customer data. Fortunately, the Federal Trade Commission intervened and insisted that customers be given the opportunity to opt out of this process. Talk about targeting…

    AllTwitterin Social Facebook- 17 readers -
  • 5 Steps for Responding to a Social Media Crisis

    … other critical situation: Follow the logical steps, temper your reactions and make proactive changes to avoid repeating the mistake in the future. Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn. Image courtesy of Shutterstock.com. …

    Inside Facebookin Social- 18 readers -
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