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  • SMBs and Self-Service: Are We There Yet?

    The question of whether or when SMBs are going to self-provision online marketing has been a topic of speculation and intense debate for at least a decade. During the dot-com boom of the early 2000s, waves of companies took a run at the SMB market. Their notion was they could acquire local advertisers with little or no sales outreach.

    Greg Sterling/ Street Fight- 9 readers -
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