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Surprisingly, even the biggest companies can be clueless about social media. In the stone age of advertising before the web, when we were still advertising in print and with commercials, you got to define your brand. Consumers didn’t have access to unlimited information about your company and thousands of reviews. Those days are gone.
… Twitter confirmed that it is shuttering its engineering operations in Bangalore, India, but the number of layoffs is not as drastic as some reports suggested. The social network confirmed the move to Ingrid Lunden of TechCrunch, with a spokesperson telling her: As part of our normal business review, we have decided to stop the global…
… Twitter vice president of revenue partnerships Ali Jafari (right) is about to take on a much more prominent role following the departures of two key executives. Twitter confirmed a report by Re/code that vp of global business development and platform Jana Messerschmidt and vp of commerce Nathan Hubbard (pictured below, respectively…