Lead-To-Customer

  • The Key Metrics of Analytics for Inbound Marketing

    … really left scratching your head most of the time. Mojo Media Labs has produced this infographic, The Inbound Marketer’s Guide to Data & Analytics. It provides stages of complexity as well as guidance on each key metric for inbound marketing as well as how often to be checking each metric. Daily – includes visits, leads, customers, visitor…

    Douglas Karr/ Marketing Technology Blog- 24 readers -
  • The Playbook for B2B Online Marketing

    … This is a fantastic infographic on the strategies deployed by just about every successful business-to-business online strategy. As we work with our customers, this is fairly close to the overall look and feel of our engagements. Simply doing B2B online marketing is not going to maximize success and your website isn’t going to just magically…

    Douglas Karr/ Marketing Technology Blogin EMail Content- 18 readers -