• Mobile Ad Targeting: A Labor of Love

    … to Quality, so a broad targeting approach should be tracked and measured to get the best performance on an ongoing basis. Wishing you a happy Valentine’s Day and much success reaching those you desire. Dale Carr is the CEO and founder of mobile advertising platform Leadbolt. …

    Inside Facebookin Mobile- 21 readers -
  • Report: Social Networking Apps Led Usage During the Super Bowl

    … platform Leadbolt found there was a 27.5 percent average increase in app engagement by U.S. mobile users in casual games and VPN (virtual private network) apps during the big game, when compared to usage on an average weekend. In a statement, Dale Carr, founder and CEO of Leadbolt, commented: Mobile apps help fans connect on social media, re-watch…

    AllTwitterin Mobile- 18 readers -
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