Leadership Lessons

  • How Marketing Grew to be the Most Important Area of Your Business (without your knowledge)

    … complain about their salespeople’s inability to get meetings are saying the same thing that people said over 100 years ago. “I need better salespeople.” is like “I need a faster horse.” Smarter CEO’s will invest in marketing like Marketo did and demonstrate a long term commitment and patience to adapt to this new world will prosper. Filed under: Leadership Lessons, Management best practices, Marketing, Marketing Automation, marketing campaigns…

    Jeff Ogden/ Fearless Competitor- 12 readers -