Lenny

  • The One Email Tactic That Publishers Shouldn’t Ignore

    … appeal behind Lenny Letter, the feminist and lifestyle newsletter started by Lena Dunham and Jenni Konner, co-creators of HBO’s Girls. As of this summer, Lenny Letter had over 500,000 subscribers, but even with that success, it eventually decided to sacrifice exclusivity and host all of its work on a website, meaning anyone could access the content…

    The Content Strategistin EMail- 13 readers -
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