Life Events

  • Why Social Data Are Transformational

    …. Here’s why: Known audiences, tied to unique user IDs: People with social profiles volunteer data like age, gender, occupation, location, email, phone and affiliations, which are tied to privacy-safe, unique user IDs. Observable behavior, tied to the same unique user IDs: Observable behavioral data like the websites people visit, key life events…

    AllFacebookin Social Display- 25 readers -
  • Will You Make It Facebook-Official on Valentine’s Day?

    … and Christmas Eve. According to Facebook IQ, the weekly total was 17 percent above the weekly average of engagement life events for the prior two weeks, and the total for Valentine’s Day itself was 50 percent higher than the daily average over the same time period. Facebook also shared some ideas for how recently introduced features can be used to enhance users’ Valentine’s Day experiences: Readers: Will Facebook be a part of your Valentine’s Day? Image courtesy of Shutterstock. …

    David Cohen/ AllTwitterin Social Facebook- 23 readers -