Lifetime Customer Value

  • The Benefits of Testing Coupons and Discounts

    … through coupons and discounts. We’ve shared everything retailers need to know about coupons and discount strategies in an earlier infographic. However, it all comes down to varying the value, bundling, and frequency of the discounts until you find a the right combination that attracts and retains customers without breaking the bank! © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 10 readers -
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