Lifetime Roi

  • 7 Deadly Sins of CPA Based Advertising

    … to avoid all these pitfills? The answer lies in moving beyond low-cost and proxy CPA metrics to true lifetime value, bidding today for future ROI. Enter Nanigans’ ad automation software, at the core of which is the ability to measure, predict and optimize your ad budgets toward lifetime value with our predictive modeling engine, smart pixel…

    Cheryl Morris/ Nanigansin Affiliate- 11 readers -
  • Mobile Advertising in the News

    … the power of Predictive Lifetime Value to improve ROI over the long term. We empower the in-house marketer to run mobile ad campaigns with confidence. If you’re one the 82% of marketers who isn’t very confident in their ability to measure mobile ad ROI, contact us today. Contact us today …

    Collin Burke/ Nanigansin Mobile Google Facebook- 19 readers -