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  • 4 Retailers Driving Digital Sales With Winning Facebook Ads

    … that they’re getting exclusive content or limited edition offers. Ads that provide special access or discounts create a sense of urgency that drives clicks and purchases. As you can see, Gilt has infused its link ad with motivating language: “70% off,” “insider access,” and “Join Gilt today.” By indicating that these deals are available only to Gilt’s…

    Nanigansin Facebook- 9 readers -
  • 4 Brands Driving Revenue With Refreshed Facebook Ad Creative

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Change is constant in digital marketing, and paid social advertising is by no means immune. Even the most successful Facebook campaigns have to evolve eventually, or else advertisers risk boring their audience…

    Nanigansin Social Facebook- 11 readers -
  • 7 Ways to Use Facebook’s Carousel Ads

    … Facebook introduced carousel ads in February, and the format has been successful thus far, with the social network touting costs per conversion 30 percent to 50 percent lower than single-image link ads. Account manager Gina Lauber shared seven ways for brands on Facebook to take advantage of carousel ads in a Facebook for Business post…

    David Cohen/ Inside Facebookin Social Facebook- 26 readers -
  • A Complete Guide to Facebook’s Q3 2015 Financial Results

    … results for businesses. Products like carousel ads and dynamic product ads help improve effectiveness for marketers. Carousel ads show multiple images and now videos, and they drive 30 percent to 50 percent lower cost per conversion than single image link ads. Dynamic product ads, which allow marketers to upload their product catalog, are driving…

    David Cohen/ AllTwitterin Social Facebook- 21 readers -
  • 5 Facebook Holiday Marketing Tips for SMBs

    … timely and engaging. Choose holidays that are most relevant to your business, and schedule ads in advance. Use link ads: Take people from your ads to your site in just one simple click with link ads. Link ads featuring large, clickable images, text and call-to-action buttons seamlessly direct people from their mobile devices or desktops to any page…

    David Cohen/ AllFacebookin Social Facebook- 14 readers -
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