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… What is the goal in building links? Obviously links are the goal in link building. Right? Well, not exactly. Links are an important metric to track, because without links your campaign is obviously failing. But links alone aren’t the goal. We don’t build links for the sake of links (or at least we shouldn’t), but rather because of what…
It’s all in the link – that’s what I always say. Just enough quantity with the right quality. The perfect mix. We all know that a hundred good links is better than 10,000 bad ones – but how exactly can you tell? Where’s the dividing line between ‘really great’ and ‘downright shady’? Here’s the complete list of link factors or metrics or whatever ...