Linkedin Advertising

  • Linking Up With LinkedIn: A Beginner’s Guide

    …. From Facebook to Twitter, Instagram to Snapchat, social advertising boasts an unparalleled reach while offering targeting tactics unknown to traditional search. While often representing a strong brand awareness play for big brands and retail, the value of social certainly extends to B2B clients. With advertising personas built on a combination…

    PPC Heroin Social Paid Search Display- 11 readers -
  • How to Advertise on LinkedIn

    … Are you looking for more leads from LinkedIn? Want to use LinkedIn ads to help? LinkedIn’s advertising platform lets you reach highly targeted groups of professionals with your customer acquisition message. In this article you’ll discover how to use LinkedIn ads to reach the most relevant professional audiences for your business. Discover…

    Kristi Hines/ Social Media Examinerin How To's- 15 readers -
    Earlier about the same topic:
  • 3 Ways LinkedIn Advertising is Different Than Other Paid Social Platforms

    … platform, it is very different from most consumer-facing social media. Its advertising solutions are no different. LinkedIn offers two main types of ad units. The first, right-rail text ads, (called simply, Ads) have no social element to them at all. The platform’s most recent ad unit addition, called ‘Sponsored Updates,’ is definitely more socially…

    Search Engine Journal- 6 readers -
  • Getting Started with LinkedIn Ads

    … opportunity), improve their profile (which is essentially a digital résumé), and vet a future boss or potential employee. They’re focused. So how do you get started advertising to the 313 million LinkedIn users? I’ll take your through it one step at a time. Creating Your First Campaigns The LinkedIn dashboard is pretty straight-forward. You’ve got…

    Robert Brady/ PPC Heroin Paid Search- 3 readers -
  • How to Target Ads on Twitter and LinkedIn

    … content— you can also target ads for A/B testing previous campaigns too. What do you think? Have you used promoted tweets or sponsored updates? Did you see an increase in qualified leads? Leave your comments below. Tweet Tags: jeremy durant, linkedin ad, linkedin ad targeting, linkedin advertising, linkedin sponsored update, linkedin tactic, twitter ad, twitter ad targeting, twitter advertising, twitter promoted tweet, twitter tactic …

    Social Media Examinerin Social- 15 readers -
  • Social Advertising: Which Method is Right for You?

    …, the feature is not as popular as Promoted Tweets or Accounts, and would be best used by larger brands. Social Advertising on LinkedIn Once you've tackled the most "social" of social platforms, it might be in your business' best interest to explore LinkedIn advertisements. LinkedIn is suited for B2B as well as B2C advertising, however given the nature…

    Pamela Nichols/ ROI Factor Blogin Social- 14 readers -
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