Linkedin Marketing

  • Should Brands Take a Stance on Social Issues?

    … This morning, I unfollowed a brand on Facebook. Over the last year, their updates morphed into political attacks, and I no longer wished to see that negativity in my feed. For several years, I openly shared my political viewpoints. too. I watched as my following was transformed into more people that agreed with me while others who did not agree…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • How Much Does Outsourcing Social Media Cost?

    … These last few weeks, we’ve been analyzing the products and services that we offer our clients. As an agency, we do have some economies of scale in working with tools and expertise that we can share among clients – but those advantages must still provide the additional value necessary to accommodate agency pricing. We have little doubt…

    Douglas Karr/ Marketing Technology Blogin Social How To's- 38 readers -
  • How LinkedIn Uses LinkedIn for Marketing

    … When it comes to business, I use LinkedIn much more than other social media platforms. Most of my time is spent working my network, but as we continue to grow our audience and sponsorships, I know that I need to leverage other tools within LinkedIn. This infographic from LinkedIn reveals three strategies for marketing on LinkedIn as well…

    Douglas Karr/ Marketing Technology Blogin How To's- 21 readers -
  • 8 Big Changes To LinkedIn Groups That Will Enhance Your Social

    … landscape. Now is the time for you to revisit your LinkedIn strategy using these new features and enhance your brands social presence. What are your experiences with these changes made to LinkedIn groups? Better, worse or the same? Guest Author: Jenni is VP from Ampliz who focused on business solutions. She writes more about current Marketing…

    Jeffbullas's Blogin Social- 17 readers -
  • 4 Reasons LinkedIn Premium Is Good for Marketers

    … Do you use LinkedIn? Have you considered a LinkedIn Premium account? While most people start with the free version of LinkedIn, there are a number of useful paid features that make a Premium account worth the investment. In this article, you’ll discover four ways LinkedIn Premium can help you improve your marketing. Discover four ways you…

    Viveka Von Rosen/ Social Media Examiner- 32 readers -
  • 7 Costly LinkedIn Publisher Mistakes You Should Never Make

    … LinkedIn Publisher (LinkedIn Pulse) can be a powerful vehicle to share your message and position you as an expert in your field, but only if you use it the right way. When misused, LinkedIn Publisher can damage the perception that current and potential business connections have of you, ultimately affecting your bottom line. Your recent posts…

    Jeffbullas's Blogin Social Content- 19 readers -
  • 7 Ways to Improve Your LinkedIn Company Page

    … seven ways a LinkedIn company page can help your business stand out on LinkedIn. Discover seven ways to improve your company page on LinkedIn. #1: Support Brand Recognition There are two primary visuals to be aware of on your LinkedIn company page: your company logo, which should be consistent on all websites and marketing materials…

    Viveka Von Rosen/ Social Media Examiner- 26 readers -
  • Why You Should Forget About Linkedin

    …. An investment in this area is well worth it in the long run. If we like it or not, the social web has made us all in the business of marketing – full time 24/7. If you have a 24 hour digital sales person, who’s LinkedIn profile isn’t performing, then it’s time to give them the skills they need to start generating interest. Reason 3: You need to stand…

    Jeff Bullas/ Jeffbullas's Blogin Social- 25 readers -
  • Top LinkedIn Strategies for Small Business Hiring

    … hiring help. Visit Constant Contact’s LinkedIn 101 Page for more resources to get you started. About the Author: Susan Solovic is THE Small Business Expert. Sign up for Susan’s Success Tips Newsletter and get your free copy of “Smart Marketing Strategies for Small Biz” ebook. The post Top LinkedIn Strategies for Small Business Hiring appeared first on Constant Contact Blogs. …

    Susan Solovic/ Constant Contactin Social- 28 readers -
  • How to Advertise Your Business on LinkedIn

    … Where are you going to advertise your business? Google Ad Words has the widest reach. Facebook has the most categories. Twitter is probably the best for mass marketing. But nothing beats LinkedIn if you want to laser-focus your ad campaigns to audiences in the business community. In this post I will show you the types of ads you can run…

    Jeffbullas's Blogin Social Paid Search How To's- 32 readers -
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