Linkedin Marketing

  • How Much Does Outsourcing Social Media Cost?

    … These last few weeks, we’ve been analyzing the products and services that we offer our clients. As an agency, we do have some economies of scale in working with tools and expertise that we can share among clients – but those advantages must still provide the additional value necessary to accommodate agency pricing. We have little doubt…

    Douglas Karr/ Marketing Technology Blogin Social How To's- 35 readers -
  • How LinkedIn Uses LinkedIn for Marketing

    … When it comes to business, I use LinkedIn much more than other social media platforms. Most of my time is spent working my network, but as we continue to grow our audience and sponsorships, I know that I need to leverage other tools within LinkedIn. This infographic from LinkedIn reveals three strategies for marketing on LinkedIn as well…

    Douglas Karr/ Marketing Technology Blogin How To's- 18 readers -
  • 8 Big Changes To LinkedIn Groups That Will Enhance Your Social

    … landscape. Now is the time for you to revisit your LinkedIn strategy using these new features and enhance your brands social presence. What are your experiences with these changes made to LinkedIn groups? Better, worse or the same? Guest Author: Jenni is VP from Ampliz who focused on business solutions. She writes more about current Marketing…

    Jeffbullas's Blogin Social- 15 readers -
  • 4 Reasons LinkedIn Premium Is Good for Marketers

    … Do you use LinkedIn? Have you considered a LinkedIn Premium account? While most people start with the free version of LinkedIn, there are a number of useful paid features that make a Premium account worth the investment. In this article, you’ll discover four ways LinkedIn Premium can help you improve your marketing. Discover four ways you…

    Viveka Von Rosen/ Social Media Examiner- 28 readers -
  • 7 Costly LinkedIn Publisher Mistakes You Should Never Make

    … LinkedIn Publisher (LinkedIn Pulse) can be a powerful vehicle to share your message and position you as an expert in your field, but only if you use it the right way. When misused, LinkedIn Publisher can damage the perception that current and potential business connections have of you, ultimately affecting your bottom line. Your recent posts…

    Jeffbullas's Blogin Social Content- 17 readers -
  • 7 Ways to Improve Your LinkedIn Company Page

    … seven ways a LinkedIn company page can help your business stand out on LinkedIn. Discover seven ways to improve your company page on LinkedIn. #1: Support Brand Recognition There are two primary visuals to be aware of on your LinkedIn company page: your company logo, which should be consistent on all websites and marketing materials…

    Viveka Von Rosen/ Social Media Examiner- 25 readers -
  • Why You Should Forget About Linkedin

    …. An investment in this area is well worth it in the long run. If we like it or not, the social web has made us all in the business of marketing – full time 24/7. If you have a 24 hour digital sales person, who’s LinkedIn profile isn’t performing, then it’s time to give them the skills they need to start generating interest. Reason 3: You need to stand…

    Jeff Bullas/ Jeffbullas's Blogin Social- 24 readers -
  • Top LinkedIn Strategies for Small Business Hiring

    … sources of applicants opens up to you, and you can do a lot to level the playing field with your bigger competitors. The reach of small business recruiting grows exponentially when you start to leverage Linkedin’s networking, messaging, and search tools. Let’s start with the basics and then get more specific. Network enables small business…

    Susan Solovic/ Constant Contactin Social- 25 readers -
  • How to Advertise Your Business on LinkedIn

    … Where are you going to advertise your business? Google Ad Words has the widest reach. Facebook has the most categories. Twitter is probably the best for mass marketing. But nothing beats LinkedIn if you want to laser-focus your ad campaigns to audiences in the business community. In this post I will show you the types of ads you can run…

    Jeffbullas's Blogin Social Paid Search How To's- 29 readers -
  • The State of Social Media Marketing 2015

    … in social media marketing that you should be aware of: Facebook – removed the ability for companies to charge for likes and has made changes in newsfeed visibility. Twitter – added the ability to stream video live and record it with Periscope. (Although I believe Blab.im is a stronger social video platform for marketing). Instagram – introduced…

    Douglas Karr/ Marketing Technology Blogin Social Display- 30 readers -
  • Social Series: The Top Social Networks For Marketers

    … data, providing insights that are crucial for online marketing success. Twitter Microblogging for the masses. With the ability to connect with anyone in the world who has a Twitter account, including celebrities, brands can get their content in front of a lot of people in a very short amount of time. Additionally, with the new Google/Twitter…

    UpCity Daily Tipsin Social- 31 readers -
  • 8 LinkedIn Marketing Tips From the Experts

    … marketing opportunity on LinkedIn right now is the publishing platform, where you can publish long-form content to share with your network and beyond. I’ve often said that you don’t have to be officially crowned as a LinkedIn influencer to become one. With this publishing platform, there is a tremendous opportunity to build momentum and establish…

    Cindy King/ Social Media Examiner- 52 readers -
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