Linking Strategy

  • Seasonal pages and SEO: who’s ready for Euro 2016?

    …. Pick a hero / hub page for each term. You need to decide which page you want to rank for each keyword and work your strategy around that. Send a clear signal to Google about which page is beat for each term, and avoid competition between pages on your site. Euro 2016 hub page examples A hub or category page, backed up by consistent internal…

    Graham Charlton/ Search Engine Watch- 16 readers -
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