Linqia

  • Influencer Marketing Automation: Finding the Right Balance

    … provider that will deliver the results you’re looking for. Working with the right partner can be the difference between a program that is an expensive time-suck or a strategic, profitable venture. Maria Sipka is the chief evangelist and co-founder of influencer marketing platform Linqia. Image courtesy of Shutterstock. …

    AllFacebookin Social- 21 readers -
  • Influencer Marketing Hit the Mainstream in 2016 (Report)

    … Influencer marketing has been the buzzword for 2016, and it dominated the digital marketing conversation this year. Going into 2017, it’s clear that the market will mature and techniques are likely to change again. A study from content marketing agency Linqia examines the future for influencer marketing in 2017. According to the report, 2016…

    AllTwitter- 17 readers -
  • Waiting to Approve Influencer Content Hurts More Than It Helps

    … According to Millennial Branding, a stunning 97 percent of millennials today don’t turn to TV news or magazines to influence their purchasing decisions, which doesn’t bode well for the ads that support them. As a result, more and more brands are turning to influencer marketing to establish meaningful connections with their target audiences. It’s…

    Inside Facebookin Social Content- 13 readers -