Linqia

  • Influencer Marketing Automation: Finding the Right Balance

    … provider that will deliver the results you’re looking for. Working with the right partner can be the difference between a program that is an expensive time-suck or a strategic, profitable venture. Maria Sipka is the chief evangelist and co-founder of influencer marketing platform Linqia. Image courtesy of Shutterstock. …

    AllFacebookin Social- 22 readers -
  • Influencer Marketing Hit the Mainstream in 2016 (Report)

    … with the authentic brand content created by social media influencers, 77 percent cite brand/product engagement as key benefits and 56 percent report traffic to websites and landing pages as a key payoff. While one of the biggest challenges the survey participants anticipate in the coming year, the return on investment for influencer marketing…

    AllTwitter- 19 readers -
  • Waiting to Approve Influencer Content Hurts More Than It Helps

    …. In fact, Linqia campaigns that don’t require content approval have a customer renewal rate of 93 percent because they deliver such strong results. Trust the influencers to tell the stories their way and you will see significant returns on this trust investment. Maria Sipka is the president of influencer marketing platform Linqia. Image courtesy of Shutterstock. …

    Inside Facebookin Social Content- 13 readers -
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