Lisa Williams

  • 6 Ways Brands Can Engage Social Communities & Causes

    … center located in Portland, Oregon. Nike collaborated with OHSU to create initiatives to support many OHSU needs including their Doernbecher Children’s Hospital. A program called “Doernbecher Freestyle” was conceived in 2004 by Michael Doherty, Nike’s Creative Director for Global Brand Presentations and a member of the Doernbecher Foundation Board…

    State of Digitalin Social- 16 readers -
  • 6 Post-Mobilegeddon Conversion Strategies

    … to the mobile experience. A customer will set the bar at least as high as their other mobile experiences. Create the ultimate dashboard with the help of content, search, social and paid team inputs. The dashboard is only as effective as its’ ability to capture the customer journey and illuminate opportunity. Want to learn more? Lisa will be presenting on the Mobile Conversion panel at SMX Advanced in Seattle, Washington June 2-3 2015. …

    State of Digital- 3 readers -
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