List Cleansing

    • An Interview with Brad Owen, CEO of NeverBounce

      Years ago, we wrote about a new genre of email list cleansing tools. For years, it was common for companies to purchase email lists to market to prospects. It was a risky practice, often getting the sender – or even the email service provider – blocked from sending additional emails. For Internet Service Providers, it was a fairly easy thing to detect since lists were typicall ...

      Douglas Karr/ Marketing Technology Blog- 11 readers -
  • The Most Shared Articles from MarketingSherpa Blog in 2016

    …. In her spare time, Courtney enjoys kayaking, travel, reading and photography. Twitter | LinkedIn | Courtney's Posts | Send a Letter to the Editor Categories: Uncategorized Tags: 2016, B2B marketing, b2c marketing, best of, customer-centric, Email, Inbound Marketing, list cleansing, revenue …

    MarketingSherpa Blog- 23 readers -
  • Why and How to Verify Your Email Marketing Lists

    …. Internet Service Providers (ISPs) block Email Service Providers (ESPs)… and then ESPs are forced to block clients. It’s not as simple as double opt-in in the industry. Sites like ours work with partners on shared campaigns with vendors and clients. We don’t give them access to our list, but many times we collect email addresses together to execute…

    Douglas Karr/ Marketing Technology Blogin EMail How To's- 32 readers -
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