Listening Tools

  • The Secret Life of Brands: What Image-Recognition Technology Reveals

    … of the hottest tools over the past 10 years. But as it turns out, social media, being part of the real world, is also wildly unpredictable—and while companies have been investing millions in “listening tools” that monitor for product mentions in tweets, Facebook posts and beyond, consumers have increasingly been moving from text-based social-media messaging…

    Inside Facebookin Social- 13 readers -
  • 6 Steps to Build a Social Listening Dashboard

    … Do you want to streamline your social listening? Are you looking for tools to help you find and share content? Tracking social mentions, finding interesting content and following industry news is important, but time-consuming. In this article you’ll discover six ways to optimize your listening tasks and the tools to get it done. Why Social…

    Marcela De Vivo/ Social Media Examiner- 18 readers -