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… Even” encourage other mobile social platforms like Instagram and Vine to do the same? And could Snapchat’s mobile-friendly video format inspire more brands to use their app for similar content? As we pointed out earlier this month, 2015 will be the year of the chat app for publishers and content marketers. Snapchat has just gotten things started. Related…
Click here to receive the Morning Social Media Newsfeed via email. Lowe’s Releases the First Instagram Video Ad Timed to the Super Bowl (Adweek) Instagram video ads are new for Super Bowl marketers this year, and Lowe’s purchased two spots focusing on how to play host for the Super Bowl. The 15-second clips were shot with Hyperlapse, a feature developed by Instagram last ye ...