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As your brand becomes an authority online, it’s not expected that you rewrite and publish every piece of news that’s published out there. In fact, many sites and resources have much more authority than your brand. Since they did such a fantastic job, sharing their articles will help build your credibility and authority online.
… Facebook announced in January that it would no longer accept ad-serving customers for LiveRail and that it would transition existing ones to other products, and now it appears to be the end of the line for the programmatic video ad exchange. The Wall Street Journal reported that LiveRail will be shut down, although the LiveRail brand may…
… and understand within minutes if their online ads are influencing offline purchases. We’re also working with advertisers on Path to Conversion (by device reporting) to provide insight into all the ways real people—not cookies—see ads across multiple devices before making a conversion. Other path-to-conversion solutions rely on cookie-based reporting…
… Facebook acquired video ad technology company LiveRail in July 2014, but when it comes to accepting new customers, LiveRail has reached the end of the line. Facebook head of global publisher sales and operations Alvin Bowles announced in a blog post that the social network is shifting its focus to growing Facebook Audience Network…