Local

The territory of the former Alsace-Lorraine, commonly known as Alsace-Moselle, is a region in the eastern part of France, bordering with Germany. Its principal cities are Metz and Strassburg. Alsace-Moselle was part of the German Empire from 1871 to 1918, and again from 1940 until its liberation by the Allies at the end of World War II. Consisting of the two départements that make up the region of Alsace, which are Haut-Rhin and Bas-Rhin, and the département of Moselle, which is the northeastern part of Lorraine, there are historical reasons for the continuance of local law in Alsace-Moselle.
Posts about Local
    • International SEO: 5 ways to scale performance

      The digital revolution has truly become a global phenomenon. In the European Union, Internet penetration reaches over 80 percent, with some countries reaching well above 90 percent. In China, there are 731 million internet users, representing only 53 percent of the population — leaving plenty of room for growth.

      Jim Yu/ Search Engine Watchin Paid Search SEO- 13 readers -
    • Photobucket Driving Targeted User Experiences With New Cuebiq Partnership

      Image and video hosting website Photobucket is the latest tech brand that’s going local. The company announced today that it is partnering with location intelligence firm Cuebiq to understand users’ offline behaviors and provide them with a more relevant experience. The location data that Cuebiq provides will display what users are doing when they use Photobucket, including ...

      Street Fight- 13 readers -
  • Taming the local search beast in a post-Possum and Fred world

    … It’s estimated that 46 percent of all searches performed on Google have a local intent, and the Map Pack appears for 93 percent of these. In September 2016 Google unveiled a new local search algorithm, dubbed Possum, and it pretty much went unnoticed in comparison to the real-time Penguin update released in the same month. In short, Possum made…

    Search Engine Watch- 14 readers -
  • Google Adds Reporting Flag to Local “Check the Facts” Feature

    … Google has added an option to flag parts of the Google My Business listing as part of the “Check the Facts” feature which allows searchers to update certain parts of the information about a Google local listings. Now, in addition to the “is this correct?” prompt, there is a new flag icon which enables a […] The post Google Adds Reporting Flag to Local “Check the Facts” Feature appeared first on The SEM Post. …

    Jennifer Slegg/ The SEM Postin Google- 10 readers -
  • Google Testing Pop Up Adwords Ads on Google Maps

    … Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland.She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade. …

    Jennifer Slegg/ The SEM Postin Paid Search Google- 10 readers -
  • What does voice search mean for your local SEO strategy?

    … The ubiquity of virtual assistants like Siri, Cortana and Alexa, together with improvements in technology, has led to an uptick in voice search queries. For businesses that rely on local search traffic, this has important ramifications for their strategy. So how can businesses ensure they aren’t left behind when it comes to local search…

    Search Engine Watchin SEO- 20 readers -
  • Bing Adds Hotel Carousel to Top of Search Results

    … Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland.She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade. …

    Jennifer Slegg/ The SEM Post- 12 readers -
  • Google AdWords Testing Two Card Style Home Service Ads

    … Google is testing two different versions of the mobile card style results for their Home Services Ads in the desktop search results. Here is the first style. While this appears carousel style, it is actually not a carousel, so Google is still only displaying 3 results on the search results page. They are also testing […] The post Google AdWords…

    Jennifer Slegg/ The SEM Postin Paid Search Google- 14 readers -
  • Google Testing New Local Ad Carousel in Mobile Search Results

    … Google is testing a new format for the local “Nearby Businesses” ads. Instead of the usual pack style we have usually seen in the search results, Google has switched it to a carousel style. Joy Hawkins shared it on Twitter: This new carousel appears above the regular AdWords ads for added exposure. It also means for […] The post Google Testing New Local Ad Carousel in Mobile Search Results appeared first on The SEM Post. …

    Jennifer Slegg/ The SEM Postin Google- 13 readers -
  • Street Culture: Pointy Focusing on People and Product, Not Process

    … simpler for the retailer and for the retailer’s customers,” Cummins says. Using Pointy has to be zero work for the retailer – just a magical box that arrives in the mail, gets plugged in to the point-of-sale system in the store, and then automatically creates local inventory listings online as staff ring up customers. “I sometimes compare…

    Street Fight- 15 readers -
  • Google Shows “Highly Rated” in Hotel Listings in Search Results

    … Google Shows “Highly Rated” in Hotel Listings in Search Results May 1, 2017 at 3:37 am PST By Jennifer Slegg Leave a Comment Google has just raised the reviews bar for hotel listings. Google is testing a new “highly rated” addition to some hotel listings in the search results, which adds the highly rated note along with a thumbs up symbol…

    Jennifer Slegg/ The SEM Postin Google- 14 readers -
  • Google Testing New Local Reviews Tab in Knowledge Panel

    … Google Testing New Local Reviews Tab in Knowledge Panel May 1, 2017 at 3:02 am PST By Jennifer Slegg Leave a Comment Google is testing a new format to showcase reviews in the local knowledge panel on mobile. Instead of the usual format, Google is testing placing the reviews in its own tab instead. Here is what it looks like, courtesy…

    Jennifer Slegg/ The SEM Postin SEO Google- 12 readers -
  • Google Testing Hotel Rates Carousel in Search Results

    … Another day, another test from Google in their sponsored hotel rates listings. Now Google is testing a carousel of rates from various sources within the hotel knowledge panel. Sergey Alakov spotted the latest test. Here is what it looks like: The carousel scrolls sideways through the various rate offers from sponsors. The carousel version…

    Jennifer Slegg/ The SEM Postin Google- 14 readers -
  • Bulk GMB Insights Reporting: What It Means For You & Your Business

    … the value of local search marketing. Using this data combined with and other industry benchmarks and the average revenue from a store visit, we’re able to estimate that local search drove over $32 million in revenue in Q1 for one of our clients. How’s that for ROI? The Seer team brainstormed other ways we could get useful insights from Insights data…

    Cori Shirk/ SEER Interactivein SEO- 15 readers -
  • Google Soliciting Feedback on Hotel Knowledge Panel Accuracy

    … Google Soliciting Feedback on Hotel Knowledge Panel Accuracy April 25, 2017 at 4:38 am PST By Jennifer Slegg Leave a Comment If you do a search for a hotel that brings up a hotel knowledge panel, you might be asked to give feedback on the accuracy of the listing and to make edits to improve it. Here is what it looks like within a search…

    Jennifer Slegg/ The SEM Postin Google- 12 readers -
  • Google Testing Popover Banner for Hotel Rates in Search Results

    … Google Testing Popover Banner for Hotel Rates in Search Results April 25, 2017 at 3:53 am PST By Jennifer Slegg Leave a Comment Google is testing a new banner style call to action within their hotel knowledge panel on the mobile search results. When searching a hotel that has sponsored room rate listings, Google is showing a new floating…

    Jennifer Slegg/ The SEM Postin Google- 17 readers -
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